Textbook
Crafting & Executing Strategy : The Quest for Competitive Advantage
By offering the most enganging, clearly articulated, and conceptually sound text on strategyc management, Crafting and Executing Strategy has been able to maintain its position as the leading textbook in strategic management for close to 30 years. With this latest edition, we build on this strong foundation,maintaining the attributes of the book that have long made it the most teachable text on the market, while updating the content, sharpening its presentation, and providing enlightening new illustrations and examples.
Tidak tersedia versi lain