Textbook

Strategic Management: A Casebook

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In this book, the authors continue to effectively present the concept of strategy with a clear and tangible approach for business students. Encompesing a wide variety of issues from both domestic and international industries, this collection of 35 cases overs students the opportunity to improve their analitical and decision making skills from the point of view of the general manager. Focus is given to issues of strategy formulation and implementation, strategic change and personal action. New cases have been introduced, adding to a group of perennial favorites. All of the cases in this book deal with problems facing general managers. Although some are disguised, all are based on real situation and raise issues that are in some way related to a firm's stategy.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.401 TIM s 2002

Penerbit

United States : Prentice Hall., 2002

Deskripsi Fisik

xiv+560hlm.;tab.;illus.;26cm

Bahasa

ISBN/ISSN

0-13-066163-5

Klasifikasi

658.401

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

ed. 6

Subjek

Manajemen Strategi

Info Detail Spesifik

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Pernyataan Tanggungjawab

Pengarang Utama

Versi lain/terkait

Lampiran Berkas

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